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Apps
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App advertising on iOS 14: How to secure user opt-in
2021 is fast approaching, and with it comes Apple’s new user personal privacy guidelines for iOS 14. The…
Walmart enlists top TikTok creators for first-of-its-kind shoppable livestream
Brief: Walmart will run a first-of-its-kind shoppable live stream on TikTok in the U.S., part of the merchant’s…
Facebook reportedly developing Cameo copy to key into custom celeb video boom
Brief: Facebook is establishing a live streaming video item for celebrities and big-name content creators, Bloomberg reported, pointing…
49% of podcast fans approve of ads, but volume concerns grow
Brief: Almost half (49%) of podcast fans report that marketing remains the most effective way to reach them,…
App Annie: Business apps exploded in 2020, driving 25% lift in time spent on mobile
Brief: Worldwide time invested in Android phones increased 25% from 2019 to more than 3.3 trillion hours, according…
Levi’s unveils clothes for Snapchat Bitmoji and their real-life counterparts
Brief: Levi’s this week launched a line of virtual clothing on Snapchat that represents items holiday shoppers can…
Verishop reworks app for social shopping
Brief: Verishop is transitioning its app to allow social shopping, enabling both brand names and users to publish…
TikTok promotes academic content in UK campaign
Brief: TikTok’s U.K. division debuted its very first campaign in the country, showcasing instructional material that creators have…
L’Oréal offers first line of virtual makeup for social media, video calls
Brief: L’Oréal Paris this week introduced its first line of virtual makeup for social media. The…
Uber scales up grocery business as delivery operations surpass ride sharing
Brief: Uber’s brand-new global grocery-delivery operation created gross reservations at a $1 billion annualized run rate in September…